Adidas will debut its latest TV campaign September 8th, during the Carolina Panthers vs. Denver Broncos NFL season opener on NBC.

The new spot features a diverse roster of adidas athletes including Super Bowl 50 MVP Von Miller of the Denver Broncos, two-time NFL MVP Aaron Rodgers of the Green Bay Packers, 2015 National League Rookie of the Year Kris Bryant of the Chicago Cubs, 2015 FIFA FIFPro World XI Award winner Paul Pogba of Manchester United, four-time NBA All-Star James Harden of the Houston Rockets, rookie guard Moriah Jefferson of the San Antonio Stars, and top NBA Draft selections Brandon Ingram of the Los Angeles Lakers, Jaylen Brown of the Boston Celtics and Jamal Murray of the Denver Nuggets.

It also features Midwest BOOM 7v7. The reigning 7v7 National Champions. This marks the first time a 7v7 organization has ever been featured on a national television campaign.

The commercial will be shown throughout the NFL, MLB, NBA, WNBA, and MLS 2016-2017 seasons.